The Flamco Group is a member of the Aalberts Industries N.V. and is concerned with the development, production and sale of high-quality components for use in HVAC systems. In more than 70 countries, they offer successful, innovative solutions for problems including residential and commercial building and sustainable energy.
Flamco is constantly working on innovation, expansion and improvement of their marketing products. The paper catalog is (and had been for years) made using the Catalogger software, and last year a completely new website with online product catalog was created. The website has multiple special features wich wil be illustrated below.
Stentor (web), Catalogger PIM (data management) and Catalogger PRINT (catalogs).
The complete Flamco product line can be viewed online via the e-catalog. The products are displayed clearly with use of the tile-navigation, and on the left side filters can be set.
The Flamco keywords of quality and innovation had to be more prominent in the new design, as well as a sturdy and strong look & feel. The homepage is for the first page visitors see, so we made sure to optimalise the page in terms of design as well as information and call-to-action.
Flamco uses the Catalogger PIM systeem to manage and expand all the products and their information in one place. With help of the Catalogger PRINT software the information can be automatically published directly to a complete product catalog with a professional looking design and layout.
The Flamco product range is set up in 25 different languages, and for every language a seperate catalog is made.
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